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The consumer love affair with trying novel flavors is still going strong into 2020 as demand for taste innovation continues to grow. According to the recent Technomic US Flavor Consumer Trend Report, 66 percent of consumers like trying new flavors, while close to 40 percent define “new” as simply a twist on the familiar. We’veContinue reading “Find inspiration with our 2020 flavor trends”
Category Archives: Natural
WHITE PAPER: Vanilla Expertise
The key to successful formulation with natural vanilla is to partner with a market expert, mastering best industry practices, offering unparalleled technical competency, and having unique insights into the complex realities of vanilla bean-producing countries. The rich flavor from vanilla extract is one of the world’s favorites, and Virginia Dare is its preferred supplier –Continue reading “WHITE PAPER: Vanilla Expertise”
Find inspiration with our 2020 flavor trends
The consumer love affair with trying novel flavors is still going strong into 2020 as demand for taste innovation continues to grow. According to the recent Technomic US Flavor Consumer Trend Report, 66 percent of consumers like trying new flavors, while close to 40 percent define “new” as simply a twist on the familiar. We’veContinue reading “Find inspiration with our 2020 flavor trends”
WHITE PAPER: Beyond the Bar
The snacking trend has grown steadily over the past decade and shows no signs of slowing down in 2020. Driven primarily by health and wellness snacking, consumers are increasingly prioritizing snack applications that merge convenience and nutrition, such as dried fruit, nut packs, and fruit cups. Read our white paper to learn more about specificContinue reading “WHITE PAPER: Beyond the Bar”
Natural flavors and colors: How to navigate from niche to norm
Virginia Dare discusses functional beverage trends, projected wellness insight, and off-taste flavor masking expertise.
Teahouses and coffee shops inspire new flavors
When it comes to finding ready-to-drink (RTD) coffee and tea inspiration, there’s no better marketplace of ideas than the neighborhood spots where people enjoy these beverages every day.
Labeling Vanilla Flavorings and Vanilla-Flavored Foods in the U.S.
Perfumer & Flavorist magazine published an especially compelling article about labeling vanilla flavors in its May 2018 issue. As the only flavoring materials subject to a federal standard of identity, vanilla flavorings are subject to strict guidelines that require standardized products to come from the properly cured and dried fruit pods of Vanilla planifolia Andrews and of Vanilla tahitensisContinue reading “Labeling Vanilla Flavorings and Vanilla-Flavored Foods in the U.S.”
Natural sweeteners cut calories, improve taste
As brands continue to reduce sugar in their applications, they might struggle to deliver a consistent taste. Virginia Dare’s masking flavors can help improve the taste in these applications, and were featured in a Beverage Industry article on the topic. “Today, ingredients are almost as important to consumers as taste, and masking ingredients help formulators check offContinue reading “Natural sweeteners cut calories, improve taste”
WHITE PAPER: Plant-based Proteins: Flavor Solutions and New Applications
Despite the flavor challenges they present, plant-based proteins continue to grow in popularity. Plant proteins like pea, rice, soy, or pumpkin seed can introduce a musty off-note to an application, but recent flavor innovations driven by flavor companies like Virginia Dare are helping to bring them to success on the market. If you’re seeking toContinue reading “WHITE PAPER: Plant-based Proteins: Flavor Solutions and New Applications”