We’ve been working in the baking industry for decades – providing the definitive vanilla extract that perfects a batch of chocolate chip cookies or the flavor masking that unlocks a delectable brownie batter that’s fortified with plant protein and probiotics. This year, we’re taking it to a new level. We are thrilled to announce thatContinue reading “See you in Vegas at IBIE booth 5019!”
Category Archives: Taste Masking & Refinement
RANKED: 2022 Flavor Trends That Will Shape Innovation
As we cruise through the first part of 2022, we’re ranking all the top trending flavor combos that’ll tease the tastebuds. From our gold medal winners all the way to the honorable mentions that have followed us from the last year, there’s a lot to look forward to. Take a scroll – and reach outContinue reading “RANKED: 2022 Flavor Trends That Will Shape Innovation”
Functional fungi in sports nutrition
Rising awareness of adaptogenic mushrooms presents an attractive opportunity in sports nutrition and active lifestyles from pre-workouts to recovery. Reishi, chaga, cordyceps, and lion’s mane among others have the potential to regulate the body’s stress response, lower fatigue, increase attention and reduce other stress-induced impairments. Virginia Dare recently published an article through Natural Products InsiderContinue reading “Functional fungi in sports nutrition”
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Taste Improvement
The art of smoothing over protein flavors
Consumers love protein, but it’s no secret that a lot of the time, they won’t love the taste of it if a masking system is not used in the formulation. BakingBusiness.com recently featured Virginia Dare’s Erik Williams, Applications Manager – Health & Wellness, in an article on the rise of protein ingredients, and concurrently, maskingContinue reading “The art of smoothing over protein flavors”
How to naturally erase off-flavors in baked foods
Baking Business recently featured Virginia Dare on an article about overcoming off-tastes in baked goods. Whether working to delivered preferred taste in high-protein, reduced-sugar, or plant-based baked goods, your solutions is often tailor-made for your product. You can read the full article here, and please get in touch if we can help with your next plant-based product innovation!
WHITE PAPER: Overcoming Flavor Challenges in Performance Nutrition
Sports nutrition brands face three primary product development challenges: 1) selecting ingredients that effectively enhance athletes’ performance and recovery 2) offering distinctive, compelling products that stand out among an over-abundance of choices and 3) delivering a delicious, satisfying experience that will inspire repeat purchase. Success in this category depends not only on understanding how trendingContinue reading “WHITE PAPER: Overcoming Flavor Challenges in Performance Nutrition”
Taste profiles continue to improve for natural sweeteners
Natural sweeteners are all the rage in the beverage category, as consumers pressure brands to remove sugar for their application while maintaining great taste. Beverage Industry wrote an article on this trend, featuring our Marketing & Consumer Insights Manager Philip Caputo. “Natural and zero-calorie sweeteners achieve the goal of reducing sugar content in applications butContinue reading “Taste profiles continue to improve for natural sweeteners”
Solving the plant protein taste challenge
There’s a lot to learn about plant-based protein, but there’s one specific perception that we’re out to change: that they can’t taste delicious. Nutritional Outlook recently featured Virginia Dare in an article on how companies like Virginia Dare are working to make plant proteins taste better and easier to work with. “Even if the desiredContinue reading “Solving the plant protein taste challenge”