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Category Archives: Product Development
Taste Improvement
Vanilla from the Market Experts
Virginia Dare to Unveil Forever Young Flavor Theme at SupplySide West 2021
The globally recognized flavor experts deliver nostalgic taste in health and wellness applications LAS VEGAS, Nevada – (October 4, 2021) – Cereal milk. Rainbow sherbet. Gummy bears. They’re the flavors that defined many of our childhoods, and they’re the flavors that Virginia Dare is featuring at this year’s SupplySide West trade show. Show attendees canContinue reading “Virginia Dare to Unveil Forever Young Flavor Theme at SupplySide West 2021”
WHITE PAPER: Formulating Convenience for Today’s At-Home Consumer
Time is a limited resource for today’s consumer. Consumers are increasingly eating at home, buying ready-to-drink beverages, and using meal kits. However, consumers are unwilling to sacrifice nutrition, taste, or texture for convenience. Successful convenience format applications will save time, satisfy appetites, and deliver preferred taste and sensory experience. Brands can drive loyalty and reachContinue reading “WHITE PAPER: Formulating Convenience for Today’s At-Home Consumer”
Tune in to our Fireside Chat about the Global Vanilla Market
Our Vice President of International Operations Henry Todd recently held a Fireside Chat with the Institute of Food Technologists’ Jay Gilbert, Scientific Programs and Career Pathways Director. During the conversation, they discussed how global vanilla leaders like Virginia Dare remain committed to improving Malagasy vanilla smallholders’ livelihoods by working to reduce market volatility, promote financialContinue reading “Tune in to our Fireside Chat about the Global Vanilla Market”
WHITE PAPER: Flavors for the New Wave of Coffee Drinks and Creamers
Coffee is a staple of our mornings, of course, but it’s quickly finding its luxurious way into other parts of our day. Coffee drinks are experiencing a surge in popularity, attributed to the availability of new and exciting flavors and convenient, ready-to-drink formulations. Global sales of coffee made up 64% of sales value for hotContinue reading “WHITE PAPER: Flavors for the New Wave of Coffee Drinks and Creamers”
Colors and flavors inspired by nature feed production innovation
Flavor is the key to elevating your product to something that consumers purchase again and again – and more and more often, consumers are looking for that flavor to be naturally sourced. Food & Beverage INSIDER recently featured Virginia Dare in an article on how this is leading to a rise in certain flavor profiles,Continue reading “Colors and flavors inspired by nature feed production innovation”
Natural color and flavor reformulation
It seems that natural flavors are nearly the standard for brands in the food and beverage industry. Food & Beverage INSIDER recently featured Virginia Dare in an article on the departure from artificial flavors and the movement toward their natural counterparts. “Demand for natural ingredients is closer to universal now than in the past,” ourContinue reading “Natural color and flavor reformulation”
Birthday cake flavor flourishes in new products
In a year filled with plenty of twists and changes, one thing has remained constant: birthdays come annually, and birthday cake is delicious. Food Business News recently featured the tasty, nostalgic taste of birthday cake in an article that included Virginia Dare’s Marketing & Consumer Insights Manager Philip Caputo. “In the indulgent flavor space, childhood-inspiredContinue reading “Birthday cake flavor flourishes in new products”